How to Create a Customer in QuickBooks Online (QBO)

Managing customer information accurately is critical to efficient invoicing, payment tracking, and reporting. QuickBooks Online (QBO) offers a simple yet powerful way to create and manage customer profiles. Whether you’re running a small business or managing multiple clients, organizing your customer data within QBO ensures smoother transactions and professional bookkeeping.

This article walks you through the step-by-step process to create a customer in QBO, along with tips to maintain clean, compliant customer records.

Table of Contents

  • Why Creating Customers in QuickBooks is Important

  • Step-by-Step Guide to Creating a Customer in QuickBooks Online

    • Step 1: Log in to QuickBooks Online

    • Step 2: Navigate to the Customers Section

    • Step 3: Enter Customer Information

        1. Customer Name and Contact Details

        1. Billing and Shipping Addresses

        1. Payment and Billing Preferences

        1. Tax Information

        1. Opening Balance and Attachments

    • Step 4: Save the Customer Profile

Why Creating Customers in QuickBooks is Important

Adding customers in QBO helps businesses:

  • Track sales, invoices, and payments for each customer

  • Maintain a centralized customer database

  • Generate detailed financial and customer reports

  • Send customized invoices and reminders via email

  • Ensure accurate accounting for receivables and tax audits

  • Improve customer service and documentation

Step-by-Step Guide to Creating a Customer in QuickBooks Online

Step 1: Log in to QuickBooks Online

  1. Go to https://quickbooks.intuit.com and click Sign In.

  2. Enter your email/username and password, then access your company dashboard.

Step 2: Navigate to the Customers Section

  1. In the left-hand navigation panel, click Sales.

  2. Select Customers to view your existing customer list.

  3. Click the New Customer or + New button (top right corner) to begin creating a new profile.

Step 3: Enter Customer Information

A detailed form will open. Fill in the following sections for your new customer.

1. Customer Name and Contact Details

  • Display Name As: The name shown on invoices and reports.

  • Company Name (optional): For business clients.

  • Email Address: Essential if you plan to send invoices or payment reminders via email.

  • Phone Number: Primary contact number.

  • Mobile Number: Secondary contact, if applicable.

  • Fax Number (optional): For customers using fax communication.

  • Website (optional): Useful for business customers.

2. Billing and Shipping Addresses

  • Billing Address: Required for invoicing and statements.

  • Shipping Address: If different from billing, enter it separately.

  • Checkbox: Same as Billing Address: Check this if both addresses are the same.
    You may also tag addresses by country and province for GST/VAT compliance.

3. Payment and Billing Preferences

  • Terms: Select payment terms like Due on Receipt, Net 15, Net 30, or Custom Terms.

  • Preferred Payment Method: Choose among Bank Transfer, Credit Card, Cash, Check, or leave blank.

  • Preferred Delivery Method: Choose whether to Send Later (email) or Print Later for physical mailing.

4. Tax Information

  • Taxable or Non-Taxable: Mark the customer as tax-exempt if applicable and include exemption reasons.

  • Sales Tax Code: Assign the correct sales tax code based on the customer’s location and nature of business.

  • Resale/Tax ID Number (optional): Useful for B2B clients claiming tax exemptions.

5. Opening Balance and Attachments

  • Opening Balance: Enter any previous balance due as of a specific start date (if transitioning from another system).

  • Attachments: Upload contracts, ID copies, agreements, or special terms (PDF, JPG, DOC formats supported).

Step 4: Save the Customer Profile

After reviewing the entered information:

  • Click Save to finish the process and return to the customer list.

  • Or click Save and New to immediately begin entering another customer.

QuickBooks will now track all transactions related to the newly created customer — including sales, payments, credit memos, and communication history.


Pro Tips:

  • Keep customer data updated regularly to avoid delivery and billing errors.

  • Use custom fields to track additional customer-specific information like loyalty codes or internal IDs.

  • Link customer profiles to projects or sub-customers if managing job-based billing.

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